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Ideas and experiences in design and user experience
The Future of the UX Writer in the AI Era: From Content Writer to Prompt Writer
UX Writing is changing. AI writes microcopy in seconds — so what is the UX Writer's role? From content writer to linguistic experience designer.
Learn Claude Code and Codex Yourself Instead of Relying on AI Wrappers
AI Wrappers make things easier for you — but there's a world of difference between that and learning to use Claude Code or Codex directly. Here's why that will matter for your future.
How to Protect Yourself from AI Replacement: A Practical Guide
A practical guide for anyone worried that AI might cost them their job — clear steps to protect yourself and your professional future.
Why You Should Pay Attention to AI Developments and the Coming Change
AI is not a trend — it's a shift in the global economy. And it's not something to fear blindly without thinking about what comes next.
The State of UX in 2026: Top 10 Trends from the Nielsen Norman Group Report
The Nielsen Norman Group's 2026 report paints an important picture of the future of UX. The top 10 trends and how to prepare for them.
The Designer With Taste Will Survive: Why AI Will Only Remove Pixel Pushers
AI will remove designers whose only job is execution. The designer with taste, vision, and strategy — will stay and grow.
Figma MCP — When AI Designs With You Inside Figma
Figma officially launched MCP protocol support, letting AI tools like Claude integrate directly with design files. What changed and how can you benefit?
The Developer Became a Maestro: How the Programmer's Role Shifted from Code Writer to AI Leader
Developers won't disappear — but their role will change. From code writer to leader of a team of AI agents. What new skills are required?
Claude Code for Designers — How to Build Complete Websites Without Writing Code
Claude Code is a tool from Anthropic that lets you build complete websites and applications from the terminal using natural language commands. A practical guide for designers.
Will AI Replace Designers? The Numbers Say Something Surprising
Design jobs grew 8% after ChatGPT. But only 31% of designers use AI. The truth is more complex than you imagine.
GPT-5.1 vs Claude Opus 4.6 vs Gemini 3: A Comparison of the Most Powerful AI Models in 2026
The three most powerful AI models in the world face to face — a comprehensive comparison of performance, pricing, and practical use cases.
37% of Companies Will Replace Jobs with AI Before End of 2026: How to Prepare
An HR Dive survey says 37% of companies plan to replace jobs with AI before the end of 2026. How do you practically prepare?
GPT-5 vs Claude Opus — A Practical Comparison for Designers and Developers
A real-world comparison between the two most powerful AI models in 2026 — GPT-5 from OpenAI and Claude Opus from Anthropic. Which one is right for your work?
The New Skills Companies Are Demanding in the AI Era
Job postings requiring AI-related skills pay around 3% more. What skills are in demand and how can you learn them?
Multimodal Interfaces: When the User Talks, Types, and Points at the Same Time
Interfaces that understand voice, text, touch, and gestures — how they are changing the way we interact with technology and what this means for designers.
7 AI Tools Every Designer Must Use in 2026
The AI tools I use daily in my work as a designer — from design to writing to development. All personally tested.
ChatGPT Go at $8: Is the Cheap Plan Worth It?
OpenAI launched the ChatGPT Go plan at $8 per month. A comparison with Plus and Pro — which plan is right for whom?
AI in UX Research: How It's Changing the Way We Understand Users
AI is transforming UX Research at its core — from analyzing interviews to uncovering behavioral patterns. Here's how to use it right.
Companies Are Laying Off Based on AI's Promise, Not Its Performance: Harvard Business Review Report
HBR found that companies are laying off employees based on AI's promise rather than its actual performance. An analysis of this dangerous phenomenon.
AI in Photography and Editing: The Best Tools of 2026
AI tools for photographers — from background removal to quality enhancement to color grading. Everything you need to know.
AI Agents: How Artificial Intelligence Went from Assistant to Independent Employee
In 2025, AI helped you. In 2026, it started working on its own. What changed and how can you benefit?
Why AI Won't Replace Designers — But Will Change Their Work
Every day I hear 'AI will take designers' jobs'. The truth is more complex. Here's my perspective as a designer who uses AI every single day.
The AI Tsunami: IMF Report on the Future of Jobs
The International Monetary Fund warned that AI is hitting the labor market like a tsunami. 40% of global jobs are affected. What are the details?
Best 10 AI Marketing Tools in 2026
A curated list of the best AI tools for marketing — from content generation to ad optimization and data analysis.
Are Companies Using AI as an Excuse to Lay Off Employees? An Oxford Economics Analysis
Oxford Economics suggests that AI layoffs may be a convenient narrative used to cover up other reasons. What's the truth?
Vibe Coding: How It's Now Possible to Build a Full App Without Knowing How to Write Code
Vibe Coding is a new term meaning you can build apps by talking to AI. What are the tools and what are the risks?
How to Build a Professional Portfolio Using AI in 2026
Step by step — how to build a distinctive personal portfolio website using artificial intelligence tools, even if you don't know how to code.
2026: The Year AI Actually Started Replacing Jobs
Silicon Valley experts predict that 2026 is the year AI will transition from a productivity tool to a genuine workforce replacement. Is this real?
AR/VR and UX: 70% of Major Companies Are Integrating Immersive Experiences
Augmented and virtual reality aren't just for gaming — 70% of major companies are integrating them into user experience. What's actually happening?
55,000 Jobs in One Year: The Numbers Behind AI Layoffs in 2025
In 2025, 55,000 people were laid off due to AI — 12 times the figure from two years ago. A comprehensive breakdown by numbers and industries.
Dynamic Personalization: When the App Changes Based on Your Location, Time, and Mood
80% of consumers expect a personalized experience. How smart apps adapt in real-time to the user's context.
Windsurf and Arena Mode: The Tool That Lets You Compare AI Models Side by Side
Windsurf has become one of the most powerful AI coding tools thanks to Arena Mode and Plan Mode. What makes it stand out?
Freelancers and Artificial Intelligence: How Freelance Work Shrank 80% in 3 Years
Ramp data shows company spending on freelance platforms dropped from 0.66% to 0.14% while spending on AI rose from 0% to 3%.
Gumloop and Automation Tools: How to Connect Any AI with Any Tool Without Code
New automation tools like Gumloop let you connect any AI model with your internal tools without writing a single line of code.
Multi-Agent Systems: When Artificial Intelligence Works in Teams
Instead of one AI doing everything, we now have teams of specialized AI agents. Gartner recorded a 1,445% increase in interest in this technology.
84% of Developers Use AI — But 66% Are Frustrated with It
The numbers say most developers use AI in their work. But more than half are unsatisfied with the results. Why?
The Light Chip: How a Computer That Runs on Light Will Make AI Faster and Cheaper
Researchers at the University of Florida developed a chip that uses light instead of electricity to run AI. This could change everything.
Best AI Design Tools: From Midjourney to Figma AI
The designer's guide to AI tools in design — from image generation to prototyping to code conversion.
AI Video Tools: Sora vs Runway vs Pika — A Practical Comparison
A practical comparison of the 3 most popular AI video generation tools — with examples and pricing.
Junior Developers in Danger: Why Companies Have Stopped Hiring Beginners
Only 7% of new hires at major tech companies are recent graduates. Why is this happening and how can you deal with it?
How to Use AI in Project Management: A Practical Guide
A practical guide to using artificial intelligence in project management — from planning to execution to follow-up.
Micro-interactions: The Small Details That Separate an Ordinary App from an Addictive One
The Like animation on Instagram, the sound of a message in iMessage, pull-to-refresh. Small details that make an app feel alive and keep you coming back.
Amazon and 14,000 Jobs: When the World's Largest Company Cuts Workforce Because of AI
Andy Jassy announced that Amazon will eliminate 14,000 corporate jobs while investing in AI agents. What's the message?
Sora 2 and Runway Gen-4: The AI Video Production Revolution
AI video production evolved from 6-second clips to short films at Sundance. The full story behind this revolution.
IKEA Place and AR: How Smart UX Design Reduced Returns and Boosted Sales
IKEA built an AR app that lets you see furniture in your home before buying it. The result? Fewer returns, more sales, and happier customers.
AI Writing Tools: A Comparison and Practical Test
I tested the most popular AI writing tools — from ChatGPT to Claude to Gemini. Which one is best?
Meta Smart Glasses: How AI Makes the Glasses Hear and See Better Than You
Meta announced the Hear Better feature in its smart glasses — AI isolates sounds and understands what's around you. What's the story?
How Google and Apple Design for Billions of Users: Lessons from Design Systems
Material Design and Human Interface Guidelines — how the two biggest companies in the world maintain design consistency across thousands of products.
AI and Education: Are Universities Preparing Students for a Different Job Market?
The gap between what universities teach and what the job market demands is widening. Is education keeping up with AI?
Jakob's Law: Why Users Prefer Websites That Look Like Each Other
Users spend most of their time on other websites. That means they expect your site to work like them. This is not laziness — it is psychology.
NotebookLM and the Future of Learning: When AI Turns Any Document into a Podcast
Google NotebookLM converts any document or research paper into a conversational podcast with natural-sounding voices. How is this changing the way we learn?
Dark Patterns: How Big Companies Use UX Design Against You
Hidden fees, subscriptions you can't cancel, and questions designed to confuse you. This isn't bad design — it's intentional design against the user.
Salesforce Laid Off 4,000 Employees and Replaced Them with AI: The Full Story
Salesforce laid off 4,000 customer support employees after AI agents began handling 50% of interactions. The full story.
The Von Restorff Effect: How to Guide Users to Choose What You Want
The Von Restorff effect says that the different element is remembered more. How ClickUp and other companies use this in their pricing pages.
Candy Crush and the Story of the Developers Who Built the Tool That Replaced Them
Candy Crush developers at Microsoft spent months building AI tools for creating levels — and then were laid off because the tools replaced them.
Egypt and the Arab World: AI Opportunities and Threats in the Labor Market
How AI is specifically affecting the labor market in Egypt and the Arab region — unique opportunities and real threats.
McKinsey and the Irony: The Consulting Firm That Advises on AI... Is Laying Off Its Own Employees Because of AI
McKinsey — which advises companies on digital transformation — laid off 200 employees after automating their work with AI. The full irony.
Netflix and Personalization: How Showing Different Designs for the Same Content Reduces Churn
Netflix shows different cover art for the same movie based on your taste. That's not an accident — it's UX science that significantly reduces churn.
Accessibility Is Not a Luxury: How Accenture Found That Accessibility Increases Revenue by 28%
Companies that design for everyone — including people with disabilities — earn more. Accenture proved it with numbers.
How to Write a Professional Prompt: Your Complete Guide to the Art of Working with AI
The art of writing prompts is the skill that separates an ordinary result from an extraordinary one with AI. A comprehensive guide with practical examples.
The New Apple Siri: How Apple Is Reinventing the Smart Assistant in 2026
Apple announced an entirely new version of Siri that understands the screen and works with all apps. What changed?
Airbnb: How UX Transformed a Small Company into the World's Largest Travel Platform
Airbnb used human-centered UX design to transform from a startup into a platform with over 150 million users. The story.
Jobs That Won't Be Affected by AI: 10 Safe Fields
Not every job is at risk. There are fields where AI simply can't easily break in. What are they and why?
Online Bank Redesign Doubled Registrations: A Real Case Study
A bank redesigned its online registration page and doubled the registration rate in the first week. What changed and how?
Gestalt Principles in Design: How Your Brain Completes the Picture — The FedEx Logo as an Example
Gestalt principles explain how your brain organizes visual information. From the FedEx logo to web design — practical examples.
The UX Fund: How Companies That Design Well Earn 450% More Than the Market
An investment fund put its money into companies with great UX design. After 10 years it earned 450% — compared to 93% for the NASDAQ. The numbers speak for themselves.
Goldman Sachs vs Tech Experts: Who Is Right About AI's Impact on Unemployment?
Goldman Sachs says the impact will be mild. Tech experts say it will be catastrophic. Who is right? An analysis of both sides.
Fitts' Law: Why Netflix Placed the Skip Intro Button Exactly There
Fitts' Law says that the size and position of a button affects how easy it is to use. Netflix and Google Maps apply it intelligently.
NVIDIA Vera Rubin: The New GPU Generation That Will Power Trillion-Parameter Models
NVIDIA announced the Vera Rubin platform — the generation after Blackwell. A new GPU designed for AI models with one trillion parameters.
Hick's Law: Why Simplicity Increases Sales — Examples from Twitter and Spotify
Hick's Law says that the more choices there are, the harder the decision becomes. How do big companies use this to their advantage?
AI Is Discovering New Drugs: How Artificial Intelligence Is Transforming the Pharmaceutical Industry
Drugs discovered by artificial intelligence have reached advanced clinical trial stages. The full story behind the AI pharmaceutical revolution.
The Stargate Project: The $500 Billion Project That Will Change the Future of Artificial Intelligence
President Trump announced the Stargate Project — the largest investment in AI infrastructure in history. What is the story and what does it mean?
92 Million Jobs Will Disappear and 170 Million Will Emerge: World Economic Forum Numbers
The World Economic Forum predicts that AI will eliminate 92 million jobs but will create 170 million — a net gain of 78 million new jobs. What are the details?
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